A personal assistant on your iPhone that plans your day, handles the errands, and asks before it acts.

Coming soon to the App Store iPhone US

Watch your Pal get things done.

1 · Plan a family Saturday

What can we do with the kids this Saturday?

Checking Saturday’s forecast… Read your Family calendar · Checked the forecast

Rain from noon, so indoor picks, around Leo’s soccer:

Saturday62° · rain after 12 PM
  1. 9:00Leo’s soccerFrom your calendar
  2. 10:30Riverside Kids MuseumIndoors · ages 2–10 · Riverside Ave
  3. 1:00Nap and quiet timeFrom what you’ve told me
  4. 3:30Story time, Central LibraryIndoors · free · Elm St

Hold Saturday 10:30–12:30 for Riverside Kids Museum?

On your calendar, with no one invited

2 · Find a gift

I need a birthday gift idea, under $50.

Who is it for?

PartnerParentFriendA child

Reading 6 store pages… Read 6 store pages · All under $50

Your mom loves gardening, from what you’ve told me. Three picks:

3 · Flyer to calendar

EASTSIDENIGHTMARKETFRI OCT 23 · 6–10 PMPINE ST. LOT · FOOD · MUSIC
Add this to my calendar.
Reading the flyer… Read the flyer · Looked at your Friday

Added to your calendar

FRI23Eastside Night MarketFri, Oct 23 · 6:00 – 10:00 PMPine St. Lot

4 · Receipts to expenses

Make an expense sheet from these.

Reading 4 receipts… Read 4 receipts · Totaled by category

$97.15 in all, mostly meals. The sheet is a Page in your Library.

Expenses: Oct 12–16 Page

Corner CoffeeMeals$8.75
Metro CabTransport$23.40
Paper Goods Co.Office$18.20
Harbor GrillMeals$46.80
Total$97.15

Meals $55.55Transport $23.40Office $18.20

5 · Call a business (coming soon)

Coming soon

Call my dentist and move my cleaning to next week.

Looking in your Contacts… Found Bright Smile Dental in Contacts

The call waits for your OK. Then you can listen in, and the result lands in your Inbox.

Allow Pals to call Bright Smile Dental?

Number
(512) 555-0142
Reason
Move Thursday’s cleaning to a weekday morning next week
Shares
Your first name and appointment time
Opening
“Hi, this is Pals, an AI assistant calling on behalf of Maya. This call is recorded and transcribed. I’m calling to move Thursday’s cleaning to a weekday morning next week.”
Minutes
About 5, up to 10, from Pals Calls

Scroll inside the phone for 4 more moments.

01

Plan a family Saturday

Your Pal reads your calendar and the forecast, picks places that fit the kids and the weather, and asks before it holds the time.

  • Read your Family calendar
  • Checked Saturday’s forecast
  • Picked indoor places for a rainy afternoon
  • Waiting for your OK

02

Find a gift

A quick question only if it can’t tell who the gift is for, then up to three ideas within budget. Prices come from store pages, read just now.

  • Asked who it’s for
  • Read 6 store pages
  • Kept every pick under $50
  • Checkout stays with you

03

Flyer to calendar

Share a photo of a flyer, a ticket or a screenshot. Your Pal reads it, looks at your day for clashes, and adds one event you can undo.

  • Read the date, time and place
  • Looked at your Friday evening
  • Added it, with Undo

04

Receipts to expenses

Photos and PDFs of receipts become one sheet, totaled by category. Save it to Files when you need it.

  • Read 4 receipts
  • Totaled by category
  • Saved a Page to Library

05 Coming soon

Call a business

Your Pal phones a US business for you. It says first that it’s an AI assistant and that the call is recorded, and it calls only after you approve with Face ID.

  • Found the number in Contacts
  • Wrote the exact opening
  • Waiting for Face ID

Everyday and complex, handled.

  • Plan your day

    Time-blocks today around what’s fixed, from your calendar and reminders.

    Plan my day around my meetings.

  • Reminders, alarms and timers

    At a time, at a place or on repeat, confirmed in one line with Undo.

    Set an alarm for 6:30 for the gym.

  • Routines

    A morning brief, a weekly summary or a price watch, on the schedule you approve.

    Every Friday at 5, sum up my week.

  • Research and comparisons

    A brief that answers one question, with a comparison table and its sources.

    Which e-bike under $2,000 goes farthest?

  • Gift finder

    Up to three ideas that fit the person and your budget, priced from store pages.

    Gift ideas for Mom, under $50?

  • Family activities

    Places and events that fit the kids’ ages and naps. Rain moves the plan indoors.

    What can we do with the kids Saturday?

  • Trip planner

    A day-by-day plan, a packing list, holds on offer, directions handed to Maps.

    Plan a 3-day trip to Lisbon.

  • Event from an image

    A flyer, ticket or screenshot becomes a calendar event, after a look for clashes.

    Add this flyer to my calendar.

  • Receipts to expenses

    Receipt photos and PDFs become one sheet, totaled by category.

    Make an expense sheet from these.

  • Compare two documents

    Two leases, policies or offers side by side: what differs, and what to ask.

    What’s different in these two leases?

  • Meal planner

    The week’s dinners as a Page, missing ingredients ready to add to Reminders.

    Plan our dinners for this week.

  • Writing in your voice

    Learns your style from samples you share, then drafts messages for you to send.

    Write my landlord a note, in my voice.

  • Search and read the web

    Looks things up, reads the pages and sums up what it found, with links to check.

    Is the science museum open Monday?

  • Keep your promises

    Mention a promise and your Pal offers a reminder, then tracks what’s still open.

    I told Sam I’d send him the photos.

  • Untangle a busy week

    When it all piles up: up to three next steps, and what your Pal can take on.

    The move is Friday. Where do I start?

Starts with your iPhone.

Your Contacts and Calendar on the phone come first. Accounts are there when you connect them.

  • On your iPhone

    Contacts, Calendar, Reminders, and the photos and files you pick. Alarms and timers too. Each one behind an iPhone permission you control.

  • Accounts you connect

    Gmail, Google Calendar, Google Contacts, Google Docs and Google Tasks, plus Notion and Todoist. Disconnect any of them at any time.

  • The web

    Searches, reads pages and store listings, and tells you where an answer came from.

Coming soon

Its own email and phone number.

An address on pals.email

Forward a booking or an order and your Pal files what matters. It emails only when you ask, and every email says it’s from Pals, an AI assistant, on your behalf.

A US phone number

Your Pal calls businesses to book, ask or change something. It says first that it’s an AI assistant and that the call is recorded, and you approve each call with Face ID. Calls use minutes from an optional add-on.

You stay in charge.

  • Asks before it acts

    Sending, sharing, inviting or calling waits for your OK on an approval card. Calls also need Face ID.

  • Never pays for you

    Your Pal can find it and open the store page. Checking out stays with you.

  • Pause at any time

    One switch stops running tasks and pauses routines. Your Pal can still read and reply.

  • Memory you can see

    See what your Pal remembers and where it learned it. Edit anything, or make it forget.

  • No ads, no data sales

    Pals shows no ads and never sells your data. We don’t train AI on your content, and the AI model providers Pals uses aren’t allowed to either.

  • Leave whenever you like

    Disconnect any account, and delete your Pals account right in the app.

Pals Plus.

$19.99 a month at launch

Pals Plus includes a weekly allowance of work your Pal can do. Apple handles billing through In-App Purchase, and you cancel any time in your iPhone’s Settings.

Coming soon to the App Store

iPhone only · United States · 18 and older

Questions

What is Pals?

A personal AI assistant for iPhone. Your Pal gets everyday and complex things done across your phone, the accounts you choose to connect, and the web. It’s an AI assistant, not a person, and it says so whenever it writes or calls in its own name.

When can I get it?

Pals is coming soon to the App Store. It will be for iPhone only, for adults 18 and older in the United States. You sign in with Apple.

Will it do things without asking me?

Lookups run right away. Anything that speaks for you, shares your information or is hard to undo waits for your OK on an approval card, and calls also need Face ID. Small changes that only affect you, like adding a calendar event, may happen right away with Undo, depending on your settings. Your Pal never pays or checks out for you.

What does it remember, and can it forget?

It remembers your preferences and the facts you share, so it can help you better. In the app you can see everything it knows and where it learned it, and edit or forget any of it. Facts it reads in an email or a document wait for you to confirm them.

Do you sell my data or train AI on it?

No. Pals shows no ads and never sells your data. We don’t train AI on your content, and the AI model providers Pals uses aren’t allowed to either. The Privacy Policy has the details.

How much will it cost, and how do I cancel?

Pals Plus will be $19.99 a month at launch, billed by Apple through In-App Purchase. To cancel, open Settings on your iPhone, tap your name, then Subscriptions. You can delete your Pals account in the app under You → Privacy & data → Delete account.